About

Like A Virgin (LAV) is a modern bridal brand for the bride who believes in love—but not in tradition.

Created for the romantic renegade, LAV offers bold, fashion-forward wedding wardrobe pieces that challenge the outdated expectations of what a bride “should” wear. Each collection is thematic, cinematic, and deeply inspired by American pop culture, music, and the spirit of eras past.

Every piece is:

• Made-to-order

• Handcrafted in the USA

• Produced sustainably with minimal waste

• Released in limited drops, fully online, with total price transparency

You won’t find hundreds of options here—and that’s intentional. LAV doesn’t exist to overwhelm. It exists to offer something meaningful. Each garment is a chapter in a larger story—designed for brides who want to wear something that feels like them.

The name Like A Virgin is deliberately ironic. It’s a nod to tradition—but also a wink at how far we’ve come. Because today’s bride is rewriting the rules. And LAV is here to dress her for it.

From non traditional ceremony dresses to afterparty minis, accessories, and everything in between,  Like A Virgin Bridal makes space for the modern bride to celebrate her love in her own way—whatever that looks like.